Miami born, brooklyn built.

Jerry R. Louis (aka Jay) is an award-winning copywriter based in Brooklyn, NY.

He’s worked at places like Wieden+Kennedy NY, Uninterrupted, and Google, writing for brands including Nike, McDonald’s, Geico, Jordan, and Sprite. His work spans everything from TVCs and OOH to social, editorial, and branded content, he’s even hopped on camera with NBA stars and written for documentaries.

With roots in both gen-pop and multicultural advertising, Jay brings sharp cultural insight and a deep love of sports, entertainment, and tech to every project. He's led creative teams across disciplines, helped win pitches as a freelance ACD (with an 80% win rate, yes, he’s keeping score), and always tries to challenge how people see the world.

This isn’t the whole story. But it’s the part you needed. If you want to hear more:
Email: JerryRLouis@gmail.com

- Awards/Honors -

Cannes Lion, Sports - Bronze

Clio Sports, Film  - Shortlist

Shorty Awards - Silver

One Show Bronze Pencil — Social Media / Stunts & Activations

Webby — Best Use of Social Media

Webby — Advertising, Media, & PR / Brand Strategy

Tribeca Film Fest - TribecaX Official Selection

AdAge A-List, 2019, 2020

AdColor Future, 2016

Most Promising Award, 2015

4A’s MAIP Award, 2014

- Press -

AdAge, Complex, Essence, ESPN, Fast Company, Forbes, HypeBeast, The New York Times, NBA, XXL, USA Today, The Drum.